Times have changed. At the start of 2020, many of us were looking forward to jetting off to distant shores, as usual, hoping that Covid-19 would all be over very soon. A year on and we are still in a state of limbo but with new hope for summer getaways in 2021 since the rollout of the vaccine.
Most Planning Only a UK Holiday in 2021
We asked hundreds of British holidaymakers where they were planning to holiday this year and how they now feel about travel. Over half of those surveyed (57%) said they were only planning a UK holiday this year, with 31% saying they were hoping to have both a UK and a foreign holiday and just 1% planning only a foreign holiday, even if it has to be rescheduled. A further 11% told us they were unsure.
Of those planning to travel to Europe, just 5% said they were considering going to France, only 1.5% the Netherlands, 1% Germany and 0.5% Belgium. A further 5% said they were planning a holiday further afield when safe.
How We Feel About Travelling Now
We asked, how do you feel about travelling in 2021?
Almost half (43%) said they would feel confident to travel once they were vaccinated, while a further 24% said they felt confident generally, another 21% said they did not feel confident about travelling this year, and 14% were not sure.
When asked, what would make you more likely to book a holiday in 2021?
Almost half (43%) said that the price and value for money were major factors. Over a third (38%) said that vaccination would make them more likely to book, and 31% cited ease of travel as an important factor.
When asked what would make you more likely to book a holiday in 2021? The overwhelming consensus concerned Covid rates falling and the need for a 100% refundable booking.
· “Guaranteed refund if cancellation”
· “Good T&Cs for refunds”
· “Reassuring COVID 19 policy”
· “Being sure of getting money back if cancelled due to COVID
· ”This nightmare pandemic to be finally over”
Summer Holidays are Still Top
When asked what month are you planning to travel, over 60% said they are planning their main holiday this summer between May and August (30% in May-June and 30% July-August) with a further 24% saying September, just 5% planning for a break in November/December and 2.5% in October.
Beach Breaks by Car Most Popular
We asked what kind of break are you planning and almost half (49%) said they are planning a beach/coastal holiday with 20% planning a countryside retreat, 7% a lakeside setting and 5% a woodland log cabin break.
When asked what’s your preferred method of transport? 42% said car, 33% said plane and 32% said camper van/motorhome. Only 15% said ferry and 9% said Eurostar.
Camper Vans and Tourers are Top in 2021
When asked what kind of accommodation you would choose for your holiday, 57% said their own camper van/motorhome with just 10% saying they would choose a holiday cottage and 4% saying a hot tub holiday home. A perhaps surprising 17% said they would choose to stay in a hotel or holiday apartment while only 2.5% said a tent, although this may be due to campsites not being able to open all communal areas during previous lockdowns.